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01/07/2002
THE INTERNATIONALISATION OF APLEIN INGENIEROS
From the end of the year 2000, APLEIN Ingenieros
has been carrying out the PIPE 2000 programme as the basis of its
firm decision to internationalise its activities.
In this sense and in the 3rd and final phase of the PIPE programme,
APLEIN Ingenieros has formed an Overseas Trade Department, responsible
for carrying out this decision. Among the responsibilities that
it is developing are market research, location of overseas business
opportunities, taking the necessary legal measures in those overseas
countries, seeking agents and distribution channels etc.
The export strategy of APLEIN Ingenieros is focussed on two target
markets: on the one hand the Mexican market and on the other, those
countries where major Spanish companies, customers of APLEIN Ingenieros,
are undertaking projects and investments.
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